The Success Case Method: Find Out Quickly What's Working and What's NotEach year, organizations spend millions of dollars trying out new innovations and improvements-and millions will be wasted if they can't quickly find out what's working and what is not. The Success Case Method offers a breakthrough evaluation technique that is easier, faster, and cheaper than competing approaches, and produces compelling evidence decision-makers can actually use. Because it seeks out the best stories of how real individuals have actually used innovations, The Success Case Method can ferret out success no matter how small or infrequent. It can salvage the few "gems" of success from a larger initiative that is not doing well or find out how to make a partially successful effort even more successful. The practical methods and tools in this book can help those who initiate and foster change, including leaders, executives, managers, consultants, training directors, and anyone else who is trying to make things work better in organizations get the greatest returns for their investments. |
Contents
| vii | |
What is the Success Case Method and How Does it Work? | 1 |
The Success Case Method Step by Step | 27 |
Focusing and Planning a Success Case Study | 47 |
Envisioning Success Creating an Impact Model | 75 |
Using a Survey to Search for Best and Worst Cases | 97 |
Interviewing and Documenting Success Cases | 133 |
Communicating Credible and Compelling Results that Tell the Story | 167 |
Putting the Success Case Method to Work Strategic Applications | 191 |
Other editions - View all
The Success Case Method: Find Out Quickly What's Working and What's Not Robert O. Brinkerhoff No preview available - 2003 |
Common terms and phrases
achieve actual advisor Analyze applications approach behaviors bucket business goals cess chapter Client Needs coaching compact disc complete conclusions conducted create customers dealership detailed development planning document effective emotional intelligence training employees estimates evaluation example factors Figure FMEA Hewlett Packard impact model Impact Profile improve increase inferential statistics initiative innovation inquiry instance inter interview protocol job roles laptop leaders learned managers meeting MortonStar nonsuccess organizational outcomes overall participants performance purpose questions rapid prototyping sales reps sample satellite television SC Method SC study scope of impact scores sexual harassment soft skill sort specific staff stakeholders step stratified sample Success Case interviews Success Case Method Success Case study success story supervisor survey responses Survey Sample Table technicians tion tools and methods training program typically understand usage users
Popular passages
Page x - Many evaluation approaches lead to overall "thumbs up or down" judgments, thus the few successes a program may be having get thrown out in the general bathwater of a larger initiative that is not working well. But, because the SCM looks for success, no matter how small or infrequent, it helps new initiatives grow and become more successful.
Page xi - Rather, they are verifiable and confirmable accounts of the actions and results that real people have experienced using new tools and methods.
Page xii - ... is provided in the References section at the end of the book.