The Psychology of Stereotyping
The first comprehensive treatment of stereotypes and stereotyping, this text synthesizes a vast body of social and cognitive research that has emerged over the past-quarter century. Provided is an unusually broad analysis of stereotypes as products both of individual cognitive activities and of social and cultural forces. While devoting careful attention to harmful aspects of stereotypes, their connections to prejudice and discrimination, and effective strategies for countering them, the volume also examines the positive functions of generalizations in helping people navigate a complex world. Unique features include four chapters addressing the content of stereotypes, which consider such topics as why certain traits are the focus of stereotyping and how they become attributed to particular groups. An outstanding text for advanced undergraduate- and graduate-level courses, the volume is highly readable and features many useful examples.
What people are saying - Write a review
We haven't found any reviews in the usual places.
Other editions - View all
ability active actually Americans argued asked associated assume attitudes attributes behavior beliefs bias cause Chapter cognitive consider correlated course cultural discrimination discussed effects especially evaluations evidence example expect experiences fact feel female gender given groups hard highly homosexuality important individual infer ingroup issues Journal judgments kind lead least less major males mean measures mental minority negative Obviously outgroup particular perceived perceptions performance perhaps person physical positive possible predict prejudice present primed probably problem processing professors questions race racial rated reason relationships relatively role seems seen sense similar situations social Social Psychology sometimes status stereotypes studies subjects suggest sure tend theories things thought tion traits types typical values various whereas women