Designing and Executing Strategy in Aviation ManagementThis book examines the application of strategic management in the aviation industry and the academic field of aviation management. The authors cover all aspects of crafting and executing business strategies both theoretically and in terms of their practical applications to aviation. |
Contents
The Essence of Strategy | 1 |
Strategic Positioning and Sustaining a Market Presence | 19 |
The Essence of Competitive Strategies | 39 |
The External Environment | 51 |
The Internal Environment | 79 |
Setting Corporate Direction | 99 |
Establishing a Strategy | 125 |
Aviation Strategy Implementation | 143 |
Managing Strategy Execution through Tracking Support Systems and Controls | 165 |
Other editions - View all
Designing and Executing Strategy in Aviation Management Triant G. Flouris,Sharon L. Oswald Limited preview - 2006 |
Designing and Executing Strategy in Aviation Management Triant G. Flouris,Sharon L. Oswald Limited preview - 2016 |
Common terms and phrases
achieve activities air transport aircraft airline industry airport alliances American Airlines assets aviation industry billion Boeing British Airways buyer Cargo carriers Chapter company's competitive advantage competitive strategy competitors Continental Continental Airlines Continental Lite core competencies corporate governance corporate strategy corporate values costs decisions Delta Denver International Airport differentiation strategy e-commerce economic employees example external environment fares fleet flexibility flight focus full-service future global Growth Strategies implementation important integration Jet Airways JetBlue low-cost carriers low-cost leader Lufthansa maintenance manufacturing market share marketplace means mission statement monitoring needs niche strategy objectives operations opportunities organization Organizational Structure outsourcing passengers percent performance planning Porter product or service profitability rival firms Ryanair SBUS scenarios schedule segment SkyEurope Southwest Airlines specific strategic management suppliers sustainable competitive sustainable competitive advantage SWOT analysis turnaround value chain vision
Popular passages
Page 179 - Park, 2002, The effects of prior performance on the choice between related and unrelated acquisitions: Implications for the performance consequences of diversification strategy, Journal of Management Studies, 39: 1003-1019.